Is my website optimized?
You have a website; you like the design and the layout.
The vast majority of websites, even great-looking sites, are unneccessarily messy beneath the surface. Karabelnikoff & Associates can go under the hood of your website to give it a powerful tune-up.
- Maximize your search engine rankings.
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An optimized site is significantly more "search engine friendly". This means that your site will have a much better chance of appearing when a potential visitor searches for related terms on Google, Yahoo!, MSN, or another search engine. Research shows that a high search engine ranking means many more visitors, and more visitors means more customers.
- Speed up your website's loading time.
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An optimized website will load faster than an unoptimized site; sometimes five to ten times faster or more! It is easier to overlook loading times, especially if you have a high-speed internet connection. However, the chances are that many of your potential customers are still using lower speed dial-up connections. If your site takes more than 8 seconds to load on a dialup connection, these potential customers will likely go elsewhere.
We will be happy to perform a free analysis [1] of your website's speed, and an estimite of how much we can help it improve.
- Reach a broader audience.
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Some web developers unfortunately close the door on potential visitors in a number of ways. Some websites only allow certain web browsers; some are simply built without taking into account the needs of handicapped or visually impaired visitors.
Karabelnikoff & Associates will ensure that you don't unneccessarily turn away your customers by making your website accessible for anyone with a modern web browser.
- Minimize your bandwidth costs.
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Bandwidth costs money. If your website has heavy traffic, or if you plan on having heavy traffic, an unoptimized website can run up your bandwidth costs significantly. Karabelnikoff & Associates can help you avoid unneccessary monthly costs and boost your bottom line by delivering a lightweight website.
- Ensure you website is easy to upgrade and maintain.
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Upgrades and updates are part of the lifecycle of every website. New information must be added; sections occasionally need to be reorganized; ocassionally, the design needs should be refreshed. If your website is clean and well-organized under the hood, adding and reorganizing information can be a straightforward task.
A website optimized with web standards greatly simplifies the task of refreshing its design. Because a standards-based website keeps its content and presentation separate, a new design can simply replace the old, rather than requiring the site to be rewritten from scratch. This can yield extensive savings when a
website needs a makeover.